Digital
Auditing

Being competitive online is essential. A Digital Koalas digital audit includes a holistic critical assessment of your digital strategy, campaign and platform performance and, using insights drawn from data and our deep experience, we identify what’s working and where improvements need to be made.

A digital audit begins with scene setting. This includes a high-level comparison between the client and its main competitors. Afterwards, we dive deeply into digital marketing performance by channel (including campaign activity) and we provide a series of recommendations for improvements and any ideas for digital competitive advantage that we might discover through our audit process.

In addition to a major audit, we recommend clients undertake regular six-monthly performance reviews that leverage client strengths and mitigate any weaknesses as their digital marketing journey is underway.

Get started with a free 30-minute phone consultation.

HOW WE
CAN HELP

  • High level competitive analysis and intelligence report.
  • Evaluation of digital presence.
  • Digital campaign reviews.
  • Digital assets assessment (including web, social channels, mobile applications)
  • Data analysis and insight sharing.
  • Campaign optimisation report to best practice.
  • Digital KPI review and development.
  • Digital KPI review and development.
  • External agency performance report.
  • Quarterly review and audit schedule.
  • Review agency billings, including compliance of costs to contract.
  • Reviews of job costs to budget.
  • Reviews of contracts and agreements, including identifyingmissing contract terms.Review of digital plans.

DIGITAL
STRATEGY

DIGITAL
TALENT & TEAM

DIGITAL MEDIA
BUYING & AGENCY

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